Why we built it
SeatGuru is gone.
We were users.
October 31, 2025
For two decades it was the thing frequent flyers actually used. Before booking. Before check-in. At the gate, when you wanted to know whether 12A was a window or a wall.
TripAdvisor bought SeatGuru in 2007 and let it run until late 2025, when the domain quietly started redirecting to tripadvisor.com. No warning, no replacement, no “here's where the data went.” Millions of monthly users showed up to a 404.
We waited a few weeks for someone else to put up a replacement. Nobody did. So we started one.
How this is different
Researched, not crowdsourced. Every gotcha got cross-checked against multiple sources before it shipped. SeatGuru fell apart partly because anyone could edit it. We'd rather have less data than wrong data.
The good stuff stays free. Seat maps, gotchas, the view-side picker, the windowless-window list — the things people used SeatGuru for stay free here. No signup needed.
Pro is for the trips that matter. $49 a year if you fly enough that one avoided cancellation or one well-timed swap alert pays for it. If that's not you, the free side has plenty.